Strategic Goal
Standardize sales processes across the global sales divisions by following SAP best practices, thus improving scalability, reducing costs, and enhancing sales efficiency. Reimagine the product catalog by introducing configurable products
Challenges
Addressing Sales and Configuration Challenges
- Existing tools for pricing and product configuration were outdated, unable to meet current and complex product demands.
- Manual processes in sales cycles and approvals, resulting in inefficiencies and compliance issues.
- Need for a unified system that could support configurable products and handle extensive product data and pricing.
Solution
Implementing SAP CPQ and Salesforce for Enhanced Sales Capabilities
- Comprehensive System Integration: Employed SAP CPQ as a quoting engine integrated with Salesforce CRM to streamline product configuration and sales processes.
- Dynamic Pricing and Configurations: Utilized SAP AVC to ensure that pricing and product configurations were consistently updated and accurate across various regions.
- Seamless Data Handling: Transitioned from legacy ERP to SAP S/4HANA to support both ongoing and new regions with an effective back-end system.
Results
Significant Enhancements in Sales Efficiency and Customer Service
- Improved Sales Process Efficiency: The integration of SAP CPQ and Salesforce CRM enhanced the speed and accuracy of the sales processes, significantly reducing manual work.
- Enhanced Configuration Capabilities: The ability to configure complex product options dynamically led to more tailored customer solutions and increased satisfaction.
- Increased Compliance and Output Accuracy: Automated processes and integrated systems ensured that every deal was compliant and approved efficiently, with all necessary documentation automatically generated.
Systems involved
SAP CPQ, SAP S/4 Private Cloud, AVC, SAP Variant Configuration and Pricing, SAP Cloud Platform Integration, Smart Data Integration