How are Changing Customer Expectations Impacting CRM Systems
How changing customer expectations and affecting businesses, raising the bar for CRM systems, and impacting the technology landscape. Our guest: John Heald, Global Vice President, Customer Experience Core CRM at SAP.
Sales Performance Management as a Part of the Quote-to-Cash Process
Why is Sales Performance Management a part of the Quote-to-Cash process and how can it help businesses implement long-term strategies and drive change? Our guest Daniel Hovart - subject matter expert from SAP helps us to uncover Sales Performance Management.
Why, When, and How to Start Sales Automation
Why sales automation is important and how does it benefit various departments within the organization? When to invest in automation and how to make sure that the project and change management would run as smoothly as possible. This and much more in this episode with Stephen Clements, Sales Operations Manager at Basware.
The Future of CRM: Hyper-personalization, Service-focus, Social Selling
What will be the key differentiating factors in the CRM market in the future? We discuss how customer-centricity and hyper-personalization, smart selling with virtual assistance and mobile CRM influence various departments, processes, and stakeholders worldwide. Our guest: Maurits van den Berg, Sales Director of Sales and Service Cloud at SAP.
The Right Configuration Approach for Complex Products with AVC/LO-VC
In this episode we talke about various SAP configuration products including Advanced Variant Configuration (AVC), why is Variant Configuration (VC) so important for specific industries and how can a customer find the right Configuration Solution, and much more. Our guest is Marin Ukalovic VP & Chief Product Owner, Digital Configuration Lifecycle.
Servitization: Monetizing Services
Servitization is becoming one of the most transformative trends in the history of the manufacturing industry. In this episode we talk about how servitization and business can meet growing customer requirements. Our guest: Mike Curl, SAP Advisory at Capgemini.
Manufacturing Pricing Strategies with Pricefx
The purpose of this episode is to discuss the complexities of defining a pricing strategy in the manufacturing industry, popular pricing strategies versus effective/best pricing strategies, pricing in manufacturing examples, and users' acceptance of pricing solutions. Our guest: Sara-Marie Gansert, Solution Strategist at Pricefx.
Configurable Products with AI
In this episode we try to identify the needs for using AI in product configuration, where and how to start implementing AI, whether AI can lead to job losses and replacement of people, the future of AI / ML in the world of configurable products. Our guest: Mitchell Clark, Product Manager for Discrete Industries at SAP.