Superior customer experience through technology for better living

Innovative building materials companies provide solutions, not products. They are the customer’s partner in developing and delivering the right product for the right purpose at the right time.

Industry overview

Global shifts are significantly influencing the building materials sector, with urban populations on the rise and governments investing in infrastructure, such as initiatives to reduce energy consumption in buildings. This scenario is fueling a substantial global demand for building materials. Moreover, the industry is adapting to trends like "smart building" concepts and the growing industrialization of construction.

Challenges

01

Putting the customer first

In the digital age, putting the customer's needs at the heart of every decision is essential for success. This goes beyond the sales department and includes understanding customer needs, tailoring products and services accordingly, and providing timely information to enhance customer satisfaction. Expanding the concept of "customer" to include architects and planners as well as end users is crucial. Offering quick order processing and customized solutions creates value for customers. The ability to fulfill customer requests from order to delivery, considering cost and margin, is a key differentiator.

02

Supply Chain Transformation

In an unpredictable business landscape, transforming the supply chain into a resilient network is paramount. Companies face volatile supply chains and heightened expectations for responsiveness. Innovative technologies can help meet these expectations by providing real-time insights into operations and enabling agile responses to last-minute issues like urgent customer requests or machine failures. Connecting business processes with supply chain partners and automating these connections is essential for competitive advantage.

03

Value-Added Services and New Business Models

New revenue opportunities can be unlocked by providing additional product data or expert advice on complex product use. Expanding into new markets and exploring ecosystem-based opportunities can further expand business horizons. Shifting focus from product development to construction project support can enhance business models. Building materials producers can provide comprehensive wall structures instead of individual components, demonstrating a deeper understanding of customer needs.

04

Responsible and Sustainable Business Practices

Meeting the growing expectations of customers, investors, employees, and society is a strategic imperative for building materials companies. Embracing a safe, attractive, and purpose-driven business model attracts talent, investment, and customer loyalty. Efficient production and logistics contribute to lower emissions and energy consumption, aligning with investor priorities. Reusing materials is the future, fostering a closed-loop material circulation system.

The Vision

1.
Automated Intelligent Supply Chain

Automation in the building materials industry will expand, integrating AI and machine learning to optimize manufacturing data analysis across machines and systems, extending beyond company borders and into the supply chain.

2.
New Business Model

Building materials producers will evolve their business models, offering solution bundles that combine services with materials, collaborating in networks to meet customer demands, and utilizing prefabricated components more extensively.

3.
Redefining Customer Engagement

Companies will broaden their view of "customers" to include all stakeholders in construction projects, from architects to end-users, addressing their unique roles and requirements.

4.
Emphasis on Sustainability

Sustainability will become increasingly crucial, given the industry's significant impact on CO2 emissions. The focus will be not only on producers’ actions but also on the long-term environmental impact of their materials in usage.

5%–35%

Increase in revenue from cross-sell and up-sell

15%–40%

Improvement in customer satisfaction

10%–20%

Reduction in manual rework through better product configuration

By 2026, 25% of G2000 will use AI to accelerate innovation in products and services by identifying new operational capabilities to drive at least a 10% increase in annual revenue for those companies.

How we can help

Discovery and analysis

Thorough discovery and analysis phase to understand your specific business needs and challenges. Utilize technology as the base for application integration, extension, and access to a robust ecosystem, including AI solutions.

01
Application Integration

Leverage industry-leading business applications across both front-end and back-end systems.

02
Comprehensive Support

Combine all elements to support customer-specific, end-to-end industry processes essential for digital transformation and operating as an intelligent and sustainable enterprise.

03

Our
use-cases

Dairy and Farming Solutions

Accurate Data Insights For Efficient Dairy Farm Operations

Reshaping data management and efficiency in Agriculture
Transportation and Logistics

Transforming Sales Processes in Global Transportation and Logistics

Enhancing scalability and cost efficiency across global divisions through strategic SAP CPQ Integration
Manufacturing

Boosting Operational Efficiency with SAP Integration in the Metal Industry

Optimizing Product Configuration and Sales Processes